A Dynamic Week in Chamonix with the International Hockey Group

Chamonix has always held a certain magic — towering peaks, crisp alpine air, and a sense of boundless possibility. Last week, that energy multiplied as I joined the International Hockey Group for a high-octane week of training, tournaments, and community. What began as a creative collaboration quickly turned into a dynamic experience filled with action, connection, and impact — both on the ice and online.

📸 Content Creation Meets Community

As part of their week-long event in Chamonix, I had the privilege of capturing not only the intensity of the matches and training sessions but also the heart of the community behind the jerseys. Families, friends, coaches, and players from around the world came together, and each day was packed with energy — from early morning skates to evening ceremonies and mountain-town explorations.

I focused on producing fast-turnaround content: highlight reels, behind-the-scenes moments, team portraits, and atmospheric shots of Chamonix that tied the story together. This was storytelling on the move — capturing sweat, smiles, and those fleeting moments of victory and camaraderie.

🏒 The Teams That Lit Up Chamonix

The tournament brought together an exciting and diverse lineup of international teams, each bringing their own unique style and spirit to the rink. It was incredible to witness so many cultures and hockey philosophies coming together in one place.

Here's the full list of participating teams:

Each match was more than just a competition — it was a celebration of youth talent, dedication, and the shared love for the game. From the disciplined skill of the Nordic teams to the fierce determination of the Eastern squads, every team brought something special to the ice.

📲 Social Media Management in Real Time

Alongside content creation, I managed the International Hockey Group’s social media throughout the event. This meant crafting posts, reels, and stories daily to keep engagement high and the wider community looped in. It wasn’t just about visibility — it was about celebrating the players and making each moment shareable and memorable.

And the results speak for themselves.

🚀 Social Stats from the Week

Between April 26 and May 4, 2025, the group’s Instagram saw an 84% increase in followers — growing from 448 to 826, a jump of +378 followers in just one week.

Here’s a snapshot of the impact:

2,758 people visited the account
28,031 total accounts reached
13.7% of profile visitors followed the account
Most popular content: “Welcome to Chamonix” post (April 30)
- 18,991 views
- 359 likes
- +24 followers
- 11,412 accounts reached

This kind of growth isn't just numbers — it's connection. The content resonated with the community and helped extend the event's reach far beyond the rink.

🤝 People & Moments That Made It Memorable

From the organizers who welcomed me with open arms, to the passionate players who gave it their all, to the families cheering in the stands — it was the people who made this week unforgettable. I met athletes from across Europe and North America, each with their own story, goal, and drive. We laughed, worked hard, and captured the magic of both sport and setting.

Here’s a quick video of our behind the scenes moments :

Behind the Scenes – Hockey Tournament Crew Vibes 🎥🏒

Go behind the scenes with the dedicated crew making the international hockey tournament in Chamonix come to life! From setting up the rink and managing gear to coordinating media and capturing every epic moment, this BTS video gives you a glimpse of the energy, teamwork, and hustle that keeps the action running smoothly. Watch the laughs, late nights, and last-minute fixes that make it all happen.

⚠️ WARNING : May contain strong language & signs.

🌍 Looking Ahead

This week reminded me of the power of visual storytelling and real-time connection. Whether it's through a camera lens or a post shared online, the ability to bring people together around shared passion is what this work is all about.

To the International Hockey Group — thank you for the trust, the teamwork, and the energy. Chamonix was just the beginning.

🎥 Discover My Content Creation & Social Media Services

If you're hosting an event, running a brand, or looking to bring your story to life through dynamic content and real-time social media management — let’s work together.

My service includes:

Professional content production (photo & video)
Real-time social media strategy and management
Tailored visuals that resonate with your audience
Performance tracking and analytics

Whether it’s a sports tournament, retreat, or a business launch — I help you connect with your audience in a way that feels authentic, powerful, and engaging.

Skates, Stories, and Social Growth